Video and Live Streaming for Religious Non-Profits: Strategies for Engagement, Accessibility, and Community Building
Author: Dr. Anna Neya Kazanskaia
Publisher: NEYA Global Publishing
Journal: NEYA Global Journal of Non-Profit Studies (ERDO)
Year: 2025
DOI: https://doi.org/10.64357/neya-gjnps-video-livestream-2025
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About the Article
Video and live streaming are increasingly vital tools for religious non-profits, offering cost-effective ways to reach wider audiences, build communities, and engage supporters. This article examines how affordable production methods, storytelling, and interactive formats can strengthen trust and participation. It highlights strategies for optimizing video for low bandwidth, using subtitles for accessibility, and fostering real-time engagement through platforms like Facebook Live, YouTube, Instagram, and Zoom. Case studies from Ghana, India, Brazil, the Philippines, Nigeria, Kenya, and Mexico show how intentional video and live streaming practices expand visibility, mobilize resources, and sustain communities.
Key Topics
- Affordable video production and editing tools
- Live streaming as real-time engagement
- Accessibility strategies for low-bandwidth contexts
- Storytelling and community participation
- Cross-platform promotion and consistency
- Global case studies from Africa, Asia, and Latin America
Academic Value
This article situates video and live streaming within broader debates on digital inclusion, participatory media, and non-profit sustainability. For scholars, it contributes to understanding how digital communication reshapes religious practice and community-building. For practitioners, it offers actionable strategies to integrate video and live streaming into mission-driven communication and fundraising.
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https://doi.org/10.64357/neya-gjnps-social-media-2025
Kazanskaia, A. N. (2025). Video and live streaming for religious non-profits: Strategies for engagement, accessibility, and community building. NEYA Global Journal of Non-Profit Studies.
https://doi.org/10.64357/neya-gjnps-video-livestream-2025
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