Teaching Paper: Glossary of Key Concepts for Non-Profit–Corporate Partnerships and Sponsorships
Author: Dr. Anna Neya Kazanskaia
Publisher: NEYA Global Publishing
Teaching Paper | NEYA Global Journal of Non-Profit Studies
Year: 2025
ORCID: https://orcid.org/0009-0009-5669-1676
DOI: https://doi.org/10.64357/neya-gjnps-cr-prt-spn-tp-19
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About the Article
This Teaching Paper presents a glossary of essential terms for understanding and practicing non-profit–corporate partnerships and sponsorships. Covering concepts such as CSR, blended finance, stakeholder engagement, and impact measurement, the glossary provides concise definitions supported by practical notes for application. By consolidating this vocabulary into a single resource, the paper equips practitioners with a reference for partnership development and academics with a teaching tool for courses in non-profit management and cross-sector collaboration.
Key Topics
- Corporate partnerships
- Sponsorship
- CSR and shared value
- Impact measurement
- Stakeholder engagement
- Blended finance
Suggested Citation
Kazanskaia, A. N. (2025). Teaching Paper: Glossary of Key Concepts for Non-Profit–Corporate Partnerships and Sponsorships. NEYA Global Journal of Non-Profit Studies. Neya Global Publishing. https://doi.org/10.64357/neya-gjnps-cr-prt-spn-tp-19
References
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