Teaching Paper: Essential Non-Profit Terms and Practical Applications: A comprehensive glossary with actionable insights for effective organizational management
Author: Dr. Anna Neya Kazanskaia | NEYA Global | NEYA Global Publishing
ORCID: https://orcid.org/0009-0009-5669-1676
DOI: https://doi.org/10.64357/neya-gjnps-prdvnevlmximp-tp-10
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About the Teaching Paper
Non-profit organizations operate in complex environments where understanding key concepts is essential for effective management, strategy, and stakeholder engagement. This Teaching Paper presents a structured glossary of essential terms, covering accountability, operational efficiency, fundraising metrics, digital marketing, community engagement, sustainability, and more. Each term is accompanied by practical guidance on applying it in organizational contexts, linking theoretical understanding to actionable practices. The glossary serves as both a reference for practitioners and a foundational resource for scholars and students studying non-profit management, marketing, program evaluation, and organizational strategy. By familiarizing themselves with these terms, organizations can enhance clarity, improve communication, and strengthen the overall effectiveness of their programs.
Key Topics
- Non-profit management
- Glossary of essential terms
- Operational efficiency
- Stakeholder engagement
- Fundraising metrics
- Digital marketing
- Sustainability
- Program evaluation
Suggested Citation
Kazanskaia, A. N. (2025). Teaching Paper: Essential Non-Profit Terms and Practical Applications: A comprehensive glossary with actionable insights for effective organizational management. NEYA Global Publishing. https://doi.org/10.64357/neya-gjnps-prdvnevlmximp-tp-10
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