Public Speaking as a Catalyst for Effective Advocacy
Author: Dr. Anna Neya Kazanskaia
Publisher: NEYA Global Publishing
Article | NEYA Global Journal of Non-Profit Studies
Year: 2025
ORCID: https://orcid.org/0009-0009-5669-1676
DOI: https://doi.org/10.64357/neya-gjnps-pwreffprs-15
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About the Article
Public speaking is a central competency for non-profit advocates, enabling them to mobilize support, engage stakeholders, and drive social change. This article synthesizes essential elements of advocacy-focused public speaking, including understanding the cause, crafting compelling messages, applying storytelling, conducting audience analysis, and engaging stakeholders. It further examines presentation design, delivery mastery, persuasive strategies, and post-presentation practices. Case studies from health, education, and environmental initiatives, along with lessons from global advocacy leaders, demonstrate how clarity, credibility, and resonance can transform communication into meaningful action. Emphasizing the iterative process of practice, feedback, and professional development, the article offers both a theoretical framework and practical strategies for optimizing advocacy communication across diverse contexts.
Key Topics
- Public speaking as a strategic advocacy tool
- Message development and storytelling for impact
- Audience analysis and stakeholder engagement
- Presentation design, delivery, and interactivity
- Persuasion through logos, pathos, and ethos
- Post-presentation engagement and continuous improvement
Suggested Citation
Kazanskaia, A. N. (2025). Public Speaking as a Catalyst for Effective Advocacy. NEYA Global Journal of Non-Profit Studies. NEYA Global Publishing. https://doi.org/10.64357/neya-gjnps-pwreffprs-15
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