Measuring the Impact of Digital Transformation: KPIs, Continuous Improvement, and Stakeholder Communication
Author: Dr. Anna Neya Kazanskaia
Publisher: NEYA Global Publishing
Article | NEYA Global Journal of Non-Profit Studies
Year: 2025
ORCID: https://orcid.org/0009-0009-5669-1676
DOI: https://doi.org/10.64357/neya-gjnps-gdtdgttrfm-08
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About the Article
Measuring the impact of digital transformation is essential for accountability, strategic alignment, and organizational learning. This article explores frameworks and practices for performance measurement, emphasizing the development of key performance indicators (KPIs), robust data collection, continuous improvement cycles, and transparent stakeholder communication. Case studies, including Save the Children’s digital fundraising and an educational non-profit’s e-learning platform, demonstrate the application of analytics, surveys, and feedback loops to track outcomes and refine strategies. Challenges such as data overload, resistance to change, and limited resources are addressed, alongside best practices including visual reporting tools, stakeholder-tailored communication, and iterative adaptation. The analysis underscores that measurement is not a one-time exercise but a continuous process enabling learning, trust-building, and long-term sustainability.
Key Topics
- Digital transformation
- Key performance indicators
- Continuous improvement
- Data analytics
- Stakeholder communication
- Organizational learning
Suggested Citation
Kazanskaia, A. N. (2025). Measuring the Impact of Digital Transformation: KPIs, Continuous Improvement, and Stakeholder Communication. NEYA Global Journal of Non-Profit Studies. Neya Global Publishing. https://doi.org/10.64357/neya-gjnps-gdtdgttrfm-08
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