Managing Corporate Partnerships: Strategies for Implementation, Communication, and Impact
Author: Dr. Anna Neya Kazanskaia
Publisher: NEYA Global Publishing
Article | NEYA Global Journal of Non-Profit Studies
Year: 2025
ORCID: https://orcid.org/0009-0009-5669-1676
DOI: https://doi.org/10.64357/neya-gjnps-cr-prt-spn-08
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About the Article
Effective management of corporate partnerships is essential to ensuring that collaborations between non-profits and corporations deliver sustainable value. This article outlines strategies for implementation planning, transparent communication, and systematic impact measurement, while also examining the role of digital project management tools such as Trello, Asana, Slack, and Microsoft Teams in coordinating partnership activities. It emphasizes detailed resource allocation, regular coordination meetings, and transparent reporting as mechanisms to sustain engagement and accountability. Case evidence demonstrates how collaborative platforms streamline operations and build trust, particularly in low-resource contexts. For practitioners, the article provides actionable strategies to enhance partnership management; for academics, it contributes to the discourse on governance and sustainability in cross-sector collaborations.
Key Topics
- Corporate partnerships
- Partnership management
- Impact measurement
- Communication strategies
- Project management tools
- Non-profit sustainability
Suggested Citation
Kazanskaia, A. N. (2025). Managing Corporate Partnerships: Strategies for Implementation, Communication, and Impact. NEYA Global Journal of Non-Profit Studies. Neya Global Publishing. https://doi.org/10.64357/neya-gjnps-cr-prt-spn-08
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| Kazanskaia, A. N. (2025). Corporate Partnerships and Sponsorships. NEYA Global Publishing. https://doi.org/10.64357/corporate-partnerships-2025 | ||||
| Kazanskaia, A. N. (2025). Fundraising Innovations. NEYA Global Publishing. https://doi.org/10.64357/fundraising-innovations-2025 | ||||
| Kazanskaia, A. N. (2025). The Art of Philanthropy. NEYA Global Publishing. https://doi.org/10.64357/art-of-philanthropy-2025 | ||||
| Kazanskaia, A. N. (2025). Grant Writing Mastery. NEYA Global Publishing. https://doi.org/10.64357/grant-writing-mastery-2025 | ||||
| Kazanskaia, A. N. (2025). Negotiating Sponsorship Agreements: Strategies, Legal Considerations, and Best Practices. NEYA Global Journal. https://doi.org/10.64357/neya-gjnps-cr-prt-spn-07 | ||||
| Kazanskaia, A. N. (2025). Case Studies and Best Practices in Corporate-Non-Profit Partnerships. NEYA Global Journal. https://doi.org/10.64357/neya-gjnps-cr-prt-spn-10 | ||||
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