Foundations of Crisis Communication: Principles, Practices, and Applications in Diverse Organizational Contexts
Author: Dr. Anna Neya Kazanskaia
Publisher: NEYA Global Publishing
Article | NEYA Global Journal of Non-Profit Studies
Year: 2025
ORCID: https://orcid.org/0009-0009-5669-1676
DOI: https://doi.org/10.64357/neya-gjnps-crcmengcm-02
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About the Article
Crisis communication is a central pillar of organizational resilience, encompassing the strategic dissemination of information to manage public perception, safeguard reputations, and protect communities during unexpected events. This article examines crisis communication across nonprofit, private, and governmental organizations, highlighting core principles such as transparency, timeliness, empathy, and accuracy. Case studies—including the 2010 Haiti earthquake, the Ebola outbreak in West Africa, Johnson & Johnson’s Tylenol crisis, and the Equifax data breach—illustrate practical applications and challenges. Special attention is given to low-resource contexts, providing a framework for developing tailored crisis communication plans that enhance public trust, facilitate rapid response, and strengthen community resilience.
Key Topics
- Crisis communication
- Emergency management
- Organizational resilience
- Public trust
- Low-resource settings
- Disaster preparedness
Suggested Citation
Kazanskaia, A. N. (2025). Foundations of Crisis Communication: Principles, Practices, and Applications in Diverse Organizational Contexts. NEYA Global Journal of Non-Profit Studies. Neya Global Publishing. https://doi.org/10.64357/neya-gjnps-crcmengcm-02
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