Data Management and Analytics in Non-Profit Organizations: Principles, Practices, and Strategic Applications
Author: Dr. Anna Neya Kazanskaia
Publisher: NEYA Global Publishing
Article | NEYA Global Journal of Non-Profit Studies
Year: 2025
ORCID: https://orcid.org/0009-0009-5669-1676
DOI: https://doi.org/10.64357/neya-gjnps-tchtleffimp-05
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About the Article
This article explores principles, tools, and strategies for effective data management and analytics in non-profit organizations. It examines quantitative and qualitative data collection methods, digital data capture tools, cloud-based storage, advanced management systems, and visualization platforms such as Tableau, Power BI, and Google Analytics. Emphasis is placed on data governance, security, and compliance with regulations including GDPR and CCPA. Case studies from Feeding America, Amnesty International, Médecins Sans Frontières, UNICEF, and WWF illustrate how structured data practices enhance decision-making, program optimization, and stakeholder engagement. The article provides practical guidance for non-profit practitioners to implement secure, evidence-based data management strategies that improve operational efficiency, program outcomes, and organizational impact.
Key Topics
- Data management
- Data analytics
- Non-profit organizations
- Data security
- Evidence-based decision-making
- Resource optimization
- Program evaluation
Suggested Citation
Kazanskaia, A. N. (2025). Data Management and Analytics in Non-Profit Organizations: Principles, Practices, and Strategic Applications. NEYA Global Journal of Non-Profit Studies. Neya Global Publishing. https://doi.org/10.64357/neya-gjnps-tchtleffimp-05
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