Community Engagement and Mobilization in Crisis Communication: Strategies for Inclusive and Resilient Response
Author: Dr. Anna Neya Kazanskaia
Publisher: NEYA Global Publishing
Article | NEYA Global Journal of Non-Profit Studies
Year: 2025
ORCID: https://orcid.org/0009-0009-5669-1676
DOI: https://doi.org/10.64357/neya-gjnps-crcmengcm-07
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About the Article
Community engagement and mobilization are critical to effective crisis communication, particularly in low-resource environments. This article explores strategies for involving local leaders and influencers, coordinating volunteer networks, establishing two-way communication channels, and ensuring inclusive outreach to vulnerable populations. Case studies—including the Ebola outbreak in West Africa, the 2015 Nepal earthquake, Hurricane Katrina, and COVID-19 public health interventions—illustrate practical applications. Integrating community engagement into crisis communication frameworks enhances public trust, fosters resilience, and strengthens the overall effectiveness of emergency response efforts.
Key Topics
- Community engagement
- Crisis communication
- Volunteer mobilization
- Inclusive communication
- Low-resource settings
- Public trust
Suggested Citation
Kazanskaia, A. N. (2025). Community Engagement and Mobilization in Crisis Communication: Strategies for Inclusive and Resilient Response. NEYA Global Journal of Non-Profit Studies. Neya Global Publishing. https://doi.org/10.64357/neya-gjnps-crcmengcm-07
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